Sportsman Channel Presents $50,000 to CCA at ICAST to Support Gulf Region Recovery Efforts
Funds Will Go into Sportsman Fund Created with CCA in 2010
New Berlin, Wis. (July 15, 2011) – Sportsman Channel, the leader in outdoor TV for the American Sportsman, presented a $50,000 check to Coastal Conservation Association (CCA) President Pat Murray at the ICAST Show in Las Vegas. This check will go directly to the “Sportsman Fund,” an internal fund Sportsman Channel originated with CCA in 2010 to raise awareness and funds for Gulf regions working to recover from the 2010 oil spill disaster. CCA is one of the largest non-profit marine conservation groups in America.
“Sportsman Fund” began with the help of DISH Network in August 2010, when it launched Sportsman Channel and Sportsman HD on Ch. 395 and via a la carte pricing. The companies agreed to donate proceeds from the a la carte pricing to the Sportsman Fund, created to benefit Gulf coast habitat restoration and research.
Since then, Sportsman Channel and InterMedia Outdoors utilized print, on-air and digital assets to further promote the cause.
“We are proud to present this check to CCA and to say the campaign to raise funds for Gulf Coast recovery and restoration efforts was a huge success,” said Sportsman COO Todd Hansen. “This check is very telling of the success the network is experiencing on DISH Network. But we are not finished yet, as we will continue to help CCA promote Sportsman Fund and also lend a hand to tell the stories of those communities that are still so deeply affected.”
CCA has worked closely with government and regulatory agencies since the beginning of the Gulf oil disaster to ensure the Gulf’s habitats, fishing industries, marine life and resources are adequately represented and supported. CCA’s history and experience in marine habitat restoration and coastal conservation will continue to be a vital component in the recovery and restoration of Gulf marine resources.
“We are thankful to have this unique partnership with Sportsman Channel and receive this check, which is a big help in restoring the Gulf of Mexico,” said Pat Murray, CCA president. “There are some very positive programs and signs of progress occurring throughout the Gulf, but there is still much to do. This generous program will be an important part of restoring and enhancing the Gulf’s fragile habitats.”
SPORTSMAN CHANNEL: Launched in 2003, Sportsman Channel is the only television and digital media company fully devoted to the more than 82 million sportsmen in the United States, delivering entertaining and educational programming focused exclusively on hunting, shooting and fishing activities. Sportsman Channel is now available in HD, check with your local cable or satellite provider. Acquired by InterMedia Outdoors Holdings in 2006, Sportsman Channel reaches 27 million U.S. television households and is a part of the nation’s largest multimedia company targeted exclusively to serving the information and entertainment needs of outdoors enthusiasts. Visit www.thesportsmanchannel.com, follow on Twitter, @SPORTSMANchnl, become a Fan on Facebook, www.facebook.com/sportsmanchannel and download Sportsman App at www.itunes.com/appstore
ABOUT CCA: Coastal Conservation Association (CCA) is the largest marine resource conservation group of its kind in the nation. With almost 100,000 members in 17 state chapters, CCA has been active in state, national and international fisheries management issues since 1977. CCA’s strength is drawn from the tens of thousands of recreational saltwater anglers who make up its membership. From South Texas to the Puget Sound to the upper reaches of Maine, CCA’s grassroots influence is felt through state capitols, U.S. Congress and, most importantly, in the conservation and restoration of our coastal marine resources. Visit www.JoinCCA.org for more information.